2013年4月9日星期二

Nikken Review - Is the Nikken Opportunity the Right Fit For Your Home Business?

OverviewNikken has been in business since 1975. Their main offices are in Irvine, CA. They sell health and wellness products, jewelry, aromatherapy, air filtration systems just to name a few. My goal is to review the Nikken business so that you can make an educated business decision determining if this opportunity is a right fit for your home based business.What Are The Expenses?To become a Nikken consultant you can purchase a sales kit for $49.95. It is recommended by Nikken consultants for you to additionally purchase the Demo Pack along with the Career Pack. With these 2 additional packs, you'll be able to show the products at home shows and explain how they work in product presentations to potential customers and to potential recruits.Also having an inventory of products is not required but very important to have. If someone wants a product now then it's best to have that product on hand right away because they might change their mind if they can't purchase your product now. And it's known that people at home shows will want to buy your product. If you don't have the products on hand then you could be losing money.In order to remain an active Nikken consultant you have to pay an annual fee of $12.95.The Nikken Compensation PlanAs a distributor you will be able to make 25% commission of any product you personally sell. As with any MLM, you earn the majority of your income through a residual income. This means you must recruit people below you and train them appropriately so they can succeed. If your team continually is making sales you can make a big commission off of them. But the key is to recruit quality people and to provide an effective training system that duplicates success.It's known that Nikken has a stair step breakaway plan. This means that if any team members in your downline reach a certain level in terms of sales performance and number of people recruited they can "break away" from your team. This means any one person on your team can leave your team and take his or her team with them. This means your residual income will be significantly less because this person along with their team has left your team. So as your distributors break away for you, you will still be entitled to earn a percentage from the "break away" distributor's efforts. However, it is a very small fraction compared to when this distributor was on your team. This is referred to as an override commission.So with this rule implemented it really takes a type of person that is confident and experienced in recruiting new team members when others leave them due to the stair step breakaway plan. The disadvantage with this is that some people may like having to be able to keep team members for a long time because they get to know them and trust them. This may or may not matter to some people. Everybody is different.If you think you can't consistently go after recruits effectively then this is not the business for you. However if you are confident that you can consistently get recruits to join your business, then you can be successful with this existing compensation plan.How Are Customer Leads Generated?A Nikken consultant's job is to do home shows where you give product demonstrations to customers. At these home shows you sell your products, possibly recruit people on your team, and set up future home shows with customers. Now at these home shows, the customer is the host. The customer will usually invite other people to the home show. You then drive to the person's location to further promote yourself and your product. This is a continual process for a Nikken consultant. You must decide for yourself if this is something you will like doing or not.TrainingNikken consultants get access to a back office which is a dynamic web portal with tools to learn about the Nikken products and learn how to promote the products effectively. You'll also be getting a newsletter so that you can continually be updated about the business. The starter kit also has DVD training so that you can get a foundation of knowledge to get started with the Nikken business. Also, you'll receive one on one training with your sponsor. You want to make sure you find the right sponsor to teach you effective and proven marketing concepts so you can generate customer leads in order to start making money for your business.ConclusionNikken is definitely a proven company with quality products. A few of the things to consider before choosing Nikken are their products, compensation plan, how they get customers, and the training. They offer a variety of products. You have to ask yourself "Am I comfortable with selling many products or would I like to find a company that concentrates on a smaller amount of products so I can learn the business faster?" Also, its known most of their customers are retrieved through home shows where you must go to a person's house to promote the products, sell the products, and possibly recruit team members. You want to ask yourself "Do I mind driving around giving business presentations to promote the Nikken products?" And the last thing to take into consideration is the training. No matter what business you commit to make sure you have a person that is very knowledgeable about the business and about teaching marketing concepts that will generate customer leads.Even though most of Nikken's training is geared towards the homes shows, there are always people in any organization that can teach you how to generate leads using effective online strategies. You just have to sort and filter through the sponsors. One of many important concepts to learn is personal branding and attraction marketing. It's a great feeling when you can provide your customers with value which leads them to trust in you. This trust will create an attraction which will influence people to follow you rather than you having to chase them down for a sale. If you can find someone that can teach you personal branding, attraction marketing, along with other important marketing strategies, you can succeed in any business opportunity.

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