2013年2月22日星期五
MLM Marketing - Are You Doing it Backwards?
Are you spending, spending, spending and nothing is coming in, nothing at all!?This is because the system you're using (probably) is backwards. Your opportunity (your MLM business) is your front-end offer when it should be your back-end offer.Confused? Let me explain.If you would just present all those nice people who say, "No thanks!" to your MLM business - something free first (like a report that addresses their most problematic issues) - then your response would be drastically better.You see, according to the New York Sales and Marketing Club, "71 percent of people who buy from you do so because they like you, trust you, and respect you." The legendary Zig Ziglar says it this way, "A bond must be formed between you and the prospect before anything significant will be bought or sold."I'd say your MLM business is significant, wouldn't you?Look. You can't just say, "here's my product and here's my company... now sign on the dotted line."People don't want to be sold anything.But they love to buy.They just want it to be their idea.They want to feel comfortable with their decision - especially when there's such a large commitment (of time and money) required of them when joining you in your network marketing business. They want to be able to wake up the next morning and feel good about their decision. Now, you will get some to sign up on the spot (on impulse) but they won't last long in most cases.Slow down.Swap your network marketing opportunity from the front-end to the back-end. First, provide good valuable (relevant) information (for free) and then offer an inexpensive (relevant) informational product (a how-to book, audio, or DVD) as your front-end offer. Later, when your prospect "... knows you, likes you, trusts you," has bought from you and understands you and your business (because your front-end offers were relevant and explained everything about you and you how you do business) -THEN the right people will come to you asking, "What next?"This is when you offer them your back-end product (your MLM business).Not before.
2013年2月19日星期二
The Network Marketing Road Was Paved Over 100 Years Ago!
The evolution of Network Marketing spans over 100 years. One of the oldest companies in the world originated the Network Marketing concept in 1868, that company was Watkins Products and they are still in business today. You may recall when you were a child their products like vanilla and spices.In 1903 came the W.T. Raleigh Products Company. Both Watkins and W. T. Raleigh were one level Network Marketing Companies, direct selling business models.Then in 1942 a new concept was introduced with a company called California Vitamins. This was the first company to coin the term "MLM" - they had two levels in their compensation plan. Two key distributors for California Vitamins were Richard DeVos and Jay Van Andel. In 1959, Richard and Jay formed a new Marketing Company called the Amway Corporation.Amway changed the Network Marketing business model to then include three levels in the compensation plan. Amway was very successful and by 1972 they had six (6) million in annual sales. Many believe Amway was so successful because they offered people a new concept in owning their own businesses. There was a relatively low start-up cost and your investment was more in the realm of your time, talents, and skills. Amway's success and sales proved people really embraced this opportunity.During the years of about 1972 - 1975 along with Amway's stunning success came many illegitimate and fraudulent companies who tried to imitate what Amway had accomplished. But these imitators did not have the right fundamentals and failed. This activity in the marketplace shed a bad light on the Network Marketing business as a whole.Then in 1975, the US government stepped in and said they were going to put this industry to the test. And, with Amway being the industry leader at the time, Amway bore the brunt of that test. The government claimed this method of distribution wasn't legitimate.Now, during the next four years from 1975 to 1979, before the Amway ruling was made - something remarkable happened. I suspect you would predict that during those four years people would leave Amway for sure, after all the US government was claiming it was an illegitimate business. But this was not the case, in fact, the incomes and sales volumes remained level throughout those four years. They didn't rise or fall.Then it came, in 1979 the official Amway Ruling, 93-FTC-618 was made. In summary, the court said Amway was not a pyramid scheme and that Network Marketing or Multi-Level Marketing (MLM) is a legitimate method of distributing products to end line users and the parameters and boundaries were set.After this ruling between the years of 1979 - 1982 more than two (2) million people in the United States joined and worked in Multi-Level Marketing (MLM).Network Marketing or Multi-Level Marketing (MLM) continued on, becoming more and more popular, but now it had a defined set of rules and parameters to adhere to. There was another great surge in companies entering the arena during 1984 to 1989.Herbal Life, founded in 1980, was one of the first companies to become a multi-national company. Nu Skin Enterprises, founded in 1984, was one of the first companies to become a publicly traded company on the New York Stock Exchange. Both of these were very important steps in the evolution of Network Marketing, proving the strength and viability of these companies.In 1990, technology started to change the options possible and available to Network Marketing companies and their distributors. Especially the compensation plans. Through a proven and predictable pattern of activities distributors can create a customer base for the company and collect royalties for years to come. In conclusion, the business model of Network Marketing or Multi-Level Marketing (MLM) has proven there is no question about the efficacy and legitimacy of the business.Network Marketing or Multi-Level Marketing (MLM) is for REAL -The question is: Is it for YOU?To Your Success,~ Dorene PierceallNetwork Marketing Professional
2013年2月17日星期日
Home-Based Business - Top 3 Steps to Success
Everyone loves a success story, right? I would like to tell the story of a woman who took back control of her work life by taking up home-based businesses. She found a universally loved MLM brand, which although highly competitive in her rural area with low income, turned in a first order valued over £300. Would you like to know how she did it? Would you like to know her home-based business top 3 steps to success?She then discovered a home-based business online. She didn't know the first thing about marketing, but was a willing learner who recognised the unlimited earning potential of the internet. She joined as an affiliate. Within two and a half weeks of the most basic training, received 25 visits to her business website and 6 contacts requesting more information. Would you like to know how she did it?She learnt the importance of articles in marketing and had her first article published within 48 hours of posting. She was upgraded to platinum membership within 11 days and has had contacts around the world. How was this possible? Would you like to discover her home-based business top 3 steps to success?This woman still works part-time and doesn't have the luxury of devoting all her time to her businesses, but that is in her plan one day. Did all this happen by default or design? Well, after listening to training, she took action and was able to find a fertile patch in her MLM business and bravely took new steps.By then she had started her affiliate training and put it to work both online and offline. She took advantage of the opportunity to jumpstart her online marketing venture, and it was up and running from day one. She began learning the essential tools to begin building her business. As she committed herself to the coaching she was offered, she did what she was shown to do. With each new little success, she took bolder steps. She can now look back over her initial weeks and be very satisfied with her progress! She found 3 key steps had emerged:1 - Decide how seriously you want your extra wealth and how much you will change to make it happen. Don't skip this - you must stick to your goal when you feel unmotivated.2 - Spend quality time learning new skills - you can't do what you don't know! Translate it from the training page and put it into practice.3 - Receive up-to-date training in the latest technology. This is crucial. A training manual five years old is not going to be enough. Huge advances have been made since then and you must know how to harness technology and make it work for you now.If you go now to http://www.earnyourwealth.co.uk. I can show you a proven marketing opportunity that gives excellent training in some 50+ online strategies, methods and techniques that have been used to successfully start online businesses immediately.
2013年2月14日星期四
How's the "Job" Working For You?
Is working for a "boss" your idea of rewarding? Is depending on a job with too little pay, too many hours, and even less future working for you?There are many opportunities available where you could retire in the next 2 to 5 years with enough income and REAL Financial Freedom; however you can not be afraid to work for it. It is not the hard work but persistence that makes it a real possibility to have everything you want. If you could get in 2 to 5 years what you will work 40 years for, why would you pass it by? People don't get rich working a 9 to 5 job, but many think there is some pot of gold in that retirement package. And if you won't be at a job for 40 years to amass a huge pension, oh well, you better have another plan. What is that saying? "People don't plan to fail, they fail to plan"There is something you must do if you are serious about changing your destiny, which is you must have a good work ethic and with an extraordinary desire to earn a substantial income per month while working from home.In many cases you don't need any special skills or experience. However, you do need the desire and drive to be successful. Why? Because in many home-based MLM opportunities will give you all the training and personal support you will need to ensure your success!As you are running on the tread mill in the rat race of your life, you could have a legitimate home-based income opportunity that could put you back in control of your time, your finances, and your life!Someone told me "Your financial past does not have to be your financial future" and you know what? I believed it and I'm glad I did.
2013年1月20日星期日
Building a Residual Income Through Network Marketing
Success, everyone wants it. It is the end to our desires that seems to avoid us. Our dreams and desires continue but our work does not seem to give us our dream. Fortunately we now have an option to fulfill those dreams.....network marketing.With a small investment, small compared to buying a franchise, it is possible to to have a residual income. While the work is not hard you must be committed to a daily work just as if it was a j.o.b. but you must also have the mindset of an owner not an employee.So you might be wondering is it possible to make a residual income, meaning do the work and when you stop working the money still comes in. Whether you can achieve this type of income will depend on the company you choose to pair up with as there are certain things to consider about the companies policies and procedures and the type of compensation plan.When seeking residual income there are some things to consider.1. Your prospects should know WHY they should work with you.a. What can you give them that will lead to their success.b. A system that can be duplicated.2. You should know the benefits of your products.a. Is it a health product, what are the benefits.b. This is important; you do not need to know everything about your product, you need to know where to point your team to the answers.3. When bringing people onto your team they should.a. Not just be able to fog a mirror.b. Have their WHY nailed down 99.9%, this will keep them from failure.c. Choose who you want to work with, NEVER bring someone into your business that you wouldn't want to be on a 30 day cruise with.For further information and free training you can download the e-book that started a revolution in network marketing, SUCCESS IN 10 STEPS and I will help you to navigate the sometimes dangerous waters of this amazing industry! You can find a link below.
2012年12月22日星期六
Is 21Ten the Real Deal, Or Just Another Flash in the Pan?
21Ten is a new network marketing company that provides a powdered nutritional drink that is said to promote anti-aging, an increase in natural energy, mood enhancement, and immune system support. The company is owned by a 25-year veteran of the MLM industry so you know they have some staying power. The compensation plan offers up front bonuses designed to make distributors profitable quickly and pairs that with a residual plan that will pay consistently over time (provided you can build up a network of distributors and customers.)When reviewing a new company it is just as important to assess how strongly you believe in their products as it is to assess what they bring to the table. Almost every network marketing compensation plan offers a great deal of earning potential, but you as a distributor MUST BELIEVE that the product has value in order for you to be successful. Assuming your belief is there, 21Ten has to have the management team and leadership in place to create a long term company so you can build your business over time.Only time will tell how successful 21Ten will be in this industry but it does seem that they have the product, tools, and management in place to last for a long time. The network marketing business model requires companies to have distributors that have the proper training and skills to allow them to build a solid customer base and a good reputation in the marketplace. Huge numbers of people get frustrated and quit their businesses before they are able to achieve any financial results because they lack the skills and knowledge that the top distributors leverage to create huge incomes for themselves.The key to avoiding this problem is to approach 21Ten as an entrepreneur, not just a rep of the company. Understand that your business is not selling and marketing their products, but your business is YOU and the value bring to the table as a sponsor. Develop your marketing and leadership skills and you will be able to attract more distributors and customers which will ensure your success with this company or any other.
2012年11月27日星期二
3 Essential Tools of a Professional Network Marketing Business
Are you just starting your business with limited resources in your hands? Or, are you uninterested in the normal way of doing business and are in a search of an alternative? Why don't you take a look at network marketing? This is a proven approach, and one of the best, when it comes to operating a business with less cost, time, and effort required. So, what is network marketing and what is its benefit over the normal type of doing a bricks and mortar business?Social marketing, as its name implies, is a kind of marketing that capitalizes on your network in the selling of your services or product. It is different from the traditional sorts of marketing in plenty of ways as follow:It does not need a physical office building. With network marketing, you can do business right from your home. You do not need to spend on a physical office because all you'll need is a little space in your house that you can turn into a mini-office. If you have a PC and a Net connection at home, you can do your business anytime.You can start your business alone And it's still possible for you to reach a lot of folk in a short time span. While traditional companies hire plenty of folk to do the selling, all that you need is yourself and the Net to reach out to more potential customers when you're beginning. And once you're able to find folk to incorporate in your network, you can expect them to multiply as they add more people in your network.Selling with the use of network marketing is more like a cooperative effort between you and the people in your network. You help each other grow the business and this causes more clients and purchasers. And because all parts of the network take part in and receive compensation for any kind of success, everyone is galvanized to work harder.Once you are familiar with what's networking marketing, you'll want to know how to exploit it to the fullest in order to achieve pre-eminence in your business.Network marketing works by effective selling and relationship building. For the success of your business, it's crucial that you become familiar with the different things you need to study business operation. Never forget the basic concepts are the same with conventional business promoting, and you need a good grasp of the recounted ideas.Remember too that you must include the right folk in your business. You could need to provide necessary coaching in sales, business development, and promoting methods to help the people in your network who don't have prior experiences in the operation of a business.To learn more about the network marketing business model and how to generate leads for free to make some INCREDIBLE income online, make sure you read the instructions in the resource box below.
2012年11月16日星期五
Infinity Downline Review Series - If You Don't Know This, You Won't Get Paid
Don't register for the Infinity Downline affiliate program until you read this article, if you really want to get paid.The need to know the basics such as understanding the pay plan and the products and where to send your leads, there is one specific thing that you need to know to save yourself frustration and money. In Infinity Downline, the payments go directly from member to member, and the company system just automates the process so it is set up on auto-pilot.The individual member selects the form of payment which they are willing to receive. Infinity Downline even has it set up so that you can receive payment via check or money order. You just have to mark the payments as received in your back office.Probably not very many people opt for this old-school method but it's there for you if you like. PayPal is most likely the most common form of payment in Infinity Downline. When a new lead joins, your sales page will indicate to them what is your preferred form of payment.Like me, you may begin marketing right away and have people ready to sign up even the first day. If you are like most folks, you already have a personal PayPal account. A personal account will work just fine for joining.But you may find that when you send your new people to sign up for their Infinity Downline membership, that they are unable to make payment, and you are unable to get paid. The trouble results from your having only a personal PayPal account. You need a premium or business account to accept payments.They can make the payment from a personal account just fine. You just can't accept payment unless you have a premium account. Very important information if you want to get paid.I couldn't find anything about this on the Infinity Downline website. The first person to sign under me simply got a notice that they could not make the payment because I did not have a premium account.After the fact, I did notice that my sponsor had posted this concept on one of his pages. But I never quite made it to the part about needing the business account. You'd think this would be clearly indicated by the sales page when you sign up. I never have located anything regarding this on the main Infinity Downline website.If you don't have a business account, there will be a little lag as you wait to confirm your account.The good thing is that using PayPal is so easy because the Infinity Downline software automatically creates a subscription to you get paid automatically each month.In another article I cover the compensation plan.Perhaps this will save you a bit of time and money.Be sure to read the resource box below.
2012年11月11日星期日
Cieaura Success Secrets
Wow, Talk about a unique opportunity. Cieaura is definitely a project that the network marketing community has never before seen the likes of. I'm guessing that you are excited about this opportunity for 2 reasons.1) You see the incredible impact that you can have on people's health and well being.2) You see a HUGE income opportunity. A chance to FREE yourself and your family financially so you can do all the things you've always wanted to do. Finally, time and money will no longer be obstacles for you.Great! I have to tell you that network marketing has given me the lifestyle I've always dreamed about. I can't tell you how much I hated playing the corporate game. Punching in, and punching out. Being monitored 24/7 and being told when I could eat, go to the bathroom and take breaks. I hated that!Oh, and let's not forget all the corporate politics. Being told that I needed to "play the game" in order to advance my career. What a bunch of crap! Finally, though, I was introduced to network marketing and all of that changed for me. I now work from home, spend time with my kids, and have a 5 second commute from my kitchen to my office. I love life! I have all the time I need to do the things that I want to do.The exciting thing for you my friend, is that if you build your business right, you too can live the life of your dreams. So let's get down to business. Success in Cieaura is going to be 100% dependent upon 3 things and 3 things only. Sound easy? Well, it is simple, I can say that much.Simple Success Steps1) Influence2) Building A Contact List3) Exposing People On That List To Your OpportunityLet's take these one at a time shall we?InfluenceThis step refers to your credibility with the people you know. Will they listen to you? Will they follow you? If you called them on the phone and asked them to come to your house and listen to a Cieaura presentation would they do it? All of us have some level of influence and the amount of success you'll have in network marketing will be directly related to this asset. Some people have more influence that others.Take what you can get to start off with, but as you build your Cieaura business, you need to have a system in place for increasing your own influence as the influence levels of the people on your team.To do this, you'll need to have some sort of educational system or training system in place for all of your team members. This will ensure that they are constantly learning, growing and increasing their influence.Building A Contact ListAll of us know some people. The first thing you'll want to do is get in touch with everyone you know and see if they are "open" to looking at a new project you're working on. If "yes" then get them some information on Cieaura.Once you've contacted everyone you know, odds are your business will be stuck unless you know how to consistently develop more relationships. There are many ways to do this but the easiest way to develop more friendships is through the internet. Especially through social networking sites like Facebook and linked in. You'll want to strive to establish 3 new relationships each day. This will ensure you've got a constant stream of people to share your business and products with.Expose People On Your List To CieauraThis is one of the most important parts to building a successful and thriving Cieaura business. You'll want to implement a system for sharing this company with people that1) Will work if a dud does it to a stud2) Is so easy that a dog with a note in his mouth can make 10K per month doing it.Here are a few tips.First, teach yourself and your team to never ask if people are interested. Instead, always ask if they are "open". No one is interested but everyone is open.Most people will say "yes" to the question.Now, it's important to get out of the way. What I mean is this. It's easy to get excited about Cieaura and start flapping your jaws. The problem with this is that even if you are good at this, the people you recruit won't be, and so you'll never have any duplication. As soon as someone says they are open, get them to a live Cieaura presentation from one of the best presenters you have. These tips, my friends have allowed me to live the life of my dreams and can do for you as well if you apply them. Now, after you've mastered these skills, you might want to learn how to sponsor 1-3 people per day on auto-pilot.If so, you'll need to learn how to market.
2012年11月9日星期五
How MLM & 7 Figure Top Tier Online Marketers Turn Their List Into Cash - Part 2 of 4
If you're an MLM or Top Tier online marketer your number one priority is to turn your opt-in list into cash. For some of us, it makes for a very stressful part of the business if we are just getting started and don't really have a significant list yet. If this is the case, you may be one of those marketers that constantly look to see your email and unsubscribe list, right? Does it make you nervous just to look at it? Sort of makes you feel like a failure if you didn't get a lead? Or if someone unsubscribed you wonder what you could have done differently?Not to say there wasn't something that you could have done differently, but at the same time you don't want the dead wait. If they were never going to take action, be thankful they cut the rope. Getting your leads takes time, energy and effort, oh, and of course, cash. So why not do the proper follow up to monetize them? Many of us assume that we got them to opt-in and they are getting our autoresponders, if they aren't converting, well, they just aren't good leads. But is this true? Or are we not meeting their needs?In addition to our regular autoresponders, we should be doing 2 to 3 broadcast messages a week. These broadcast messages should hit on the five senses:Hear
Taste
Smell
Touch
SeeAn example would be, When I was a small child, I was extremely sick one Christmas eve and distinctly remember my mother rubbing my back to comfort me. Rubbing my back, feeding me warm chicken noodle soup while sipping sweet 7 up through a bendy straw. Then placing a cool wash cloth on my forehead to help my temperature while praying I would feel better in time for Santa Clause.If you have children, you could tie this into something that relates to you today. If it is a holiday and your child was ill, you could talk about you as a child being ill and how well your mother cared for you. The importance of the memory has helped you pass down similar actions toward your children. This hits them deep in their heart. This is about personal branding, no one will know you unless you tell them.In the email, you could have a picture of you taking care of your daughter/son and title it, Kodak Moment of a Special Memory (plus random stuff). This shows them they will see a great photo and also says other content will be present. This would be business "stuff". The social proof, i.e pictures and videos, are pertinent for personal branding. If people know you're a real person and your "whys" are for your family, they can identify with that. They also respect it and what to be part of it.Variety is also extremely important. Some people like videos, while others like articles, while another group likes pictures and yet another group likes webinars. We have to make sure we switch it up, otherwise we are leaving money on the table. No top earner does that!Find out what the structure of the email should look like in Part 3.
Taste
Smell
Touch
SeeAn example would be, When I was a small child, I was extremely sick one Christmas eve and distinctly remember my mother rubbing my back to comfort me. Rubbing my back, feeding me warm chicken noodle soup while sipping sweet 7 up through a bendy straw. Then placing a cool wash cloth on my forehead to help my temperature while praying I would feel better in time for Santa Clause.If you have children, you could tie this into something that relates to you today. If it is a holiday and your child was ill, you could talk about you as a child being ill and how well your mother cared for you. The importance of the memory has helped you pass down similar actions toward your children. This hits them deep in their heart. This is about personal branding, no one will know you unless you tell them.In the email, you could have a picture of you taking care of your daughter/son and title it, Kodak Moment of a Special Memory (plus random stuff). This shows them they will see a great photo and also says other content will be present. This would be business "stuff". The social proof, i.e pictures and videos, are pertinent for personal branding. If people know you're a real person and your "whys" are for your family, they can identify with that. They also respect it and what to be part of it.Variety is also extremely important. Some people like videos, while others like articles, while another group likes pictures and yet another group likes webinars. We have to make sure we switch it up, otherwise we are leaving money on the table. No top earner does that!Find out what the structure of the email should look like in Part 3.
订阅:
博文 (Atom)