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2013年4月5日星期五

97% of Network Marketers Will Fall Flat on Their Face

Today's current statistics show that 97% of the people who join a network marketing business opportunity fail within the first 90 days. The high failure rate is due to a variety of different and diverse reasons.Many folks jumping on the network marketing bandwagon, are typically coming into the business with false expectations. Quite possible they have been told by their upline that the potential to earn truckloads of ca$h, win pricey cars and trips, and eventually get to dip their hands into the bonus pool...can be accomplished with virtually little effort. All they have to do is sign up their friends and family, "get through the numbers," and "share" the company's product and compensation plan. This is just one of the many network marketing lies regurgitated by uplines still using antiquated "pitch and chase methods." Today's current network marketing principles and strategies are quite different from those used in the 90's.A second reason so many folks fail at creating a successful network marketing business, is that they don't possess any real desire to own or run a real business. These people are completely satisfied with the status quo, and don't have any legitimate desire to change it. They are not entrepreneurs, nor could they ever be trained to become one. The drive and desire to become a business owner just doesn't exist. They really shouldn't be held accountable when they fail with their network marketing business. Perhaps their upline failed to focus on recruiting their true network marketing target market...which should never have included them in the first place.Possibly the most significant reason for failing with network marketing, is that new MLM recruits are improperly trained or do not have a significant business plan set in place. Network marketing is a real business and should be run as one. Ask any successful network marketer, home based, or small business owner what their secret is to achieving a profitable and successful long lasting organization. Their answer may shock you.It won't be that the "power juice" or "ninja vitamins" sell themselves. It's not that they love their company products. It won't even be that "it works because they love what they do." If they are fair and forthright, and truly have your best interest at heart, they will tell you that they had established a concrete business plan, had a great mentor and that they were properly educated...before they began their venture.Your business plan will consist of relationship building, marketing and advertising strategies, learning business principles, financial organization as well as recruiting and hiring the most qualified employees.Once you have established your business plan, along with having the best trained employees, running a profitable and successful network marketing business is a walk in the park.I'll be the first to admit...4 years ago I never envisioned myself owning not only one, but two businesses as I do today. I was a small town farm girl with 18 years of medical experience under my belt. Owning a business was the furthest thing from my mind. Fortunately, I had a tremendous business mentor when I took my first leap of faith. She unknowingly taught me business principles and strategies and the importance of building solid relationships with everyone you encounter. I learned a lot...simply by watching her "do her stuff."My second business mentor took me from a network marketing "train wreck" to a successful Internet network marketer. I simply followed the same effective Network Marketing Business Plan he wrote...to build his successful and profitable Internet Network marketing business.In essence, becoming successful in anything mimics something we all learned in our childhood years...It's simply a game of "Follow the Leader."To Creating Your MLM Business Plan...

2013年3月30日星期六

Network Marketing Tools

Network Marketing is no different. When this type of Marketing first became popular back in the 1960's, times were different. And you didn't need sophisticated tools. In today's market they are absolutely essential.The Network Marketing Tools I would recommend are:1. Web Design software: like Dreamweaver, FrontPage, or if you're on a budget, you can get a free HTML Editor software called CoffeeCup.2. Squeeze Page or Lead Capture Page: Building a network marketing business in the internet age is all about capturing the contact information of interested prospects and have them directly loaded into your autoresponder so you can follow up with them.3. Autoresponder: This is one tool that you do not want to scrimp on. Two of the top autoresponder services today are Awebber and GetResponse. This tool will allow you to stay in contact with your prospects.4. Blog: The biggest thing in this business is your creditability. The best way to build your creditability is to have your own web site or blog. In my opinion a blog is the best option. Buy your own domain name from Godaddy or any other company that sells domains and set up a WordPress Blog.5. Video Camera: Now you don't need a real expensive video camera. You could use a WebCam, FlipCam and even some digital cameras come with a video option. If you are going to use a WebCam, buy a quality one from Logitech. You camnget one of there best WebCams for around $100. The reason I am listing this as one of my necessary Network Marketing Tools because video is a major player on the Internet and if you are not using video, believe me your competition is.These Network Marketing Tools will allow you to build a powerful lead attraction marketing system.

2013年2月26日星期二

MLM Tips For Success

Top MLM tips are necessary more than ever with the financial and interpersonal domains are rumbling under the worries of a tumultuous and feeble economy. Friendships and relationships are suffering due to the monetary anxiety placed on the average person from faltering businesses. You'll find millions of people giving advice, telling you how to live, which business direction is the best for you, and how and where to make your next "big move."While your broke friends mean good when giving you tips on how to control your business and your money, it is necessary that we bear in mind to by no means take financial advice from somebody who makes less money than we do. Please remember the age-old saying: Accept no definition of life other than your own. Modeling yourself after someone else may sound like a great idea, but sometimes people get caught up in the particulars and forget their own strengths and weaknesses. The greatest tip one can obtain in the MLM industry is this: Encircle yourself with helpful people. The purpose of Multi-Level Marketing is to make a network. The objective of this network is to blend the power of like-minded individuals toward making a lasting and growing stream of income. If your business network is composed of lazy drunks or inexperienced kids, you will see the results in your bottom line. A group of lazy drunks might not stay in business for more than a few months, while a group of like-minded, serious, intelligent business owners may create a lasting place for success. It's all in the people you invite into your organization. I will say that again: It is all in the people you invite to become a part of your network.People will provide you with numerous MLM tips, and they will espouse the countless of ways you can "get rich" by working with such and such company. My advice is to keep it simple. Even if someone doesn't join your network, hold onto their information. In fact, you should keep everyone's contact information. A full Rolodex is one of the best ways to combat dry periods in business. Someone who may not have wanted to work with your organization several years ago may be in a different position now. There is nothing wrong with a quick phone call or a quick email inquiring about their status. These sorts of follow-ups and friendly connections are the replenishing waters network marketing. Friends, folks not involved in your business, can still attract new leads to your business.Face it: Not everyone you meet will join your network. It may not be that someone doesn't believe in your business, it may just be that your business is not right for them. For example, a 65-year-old man might not want to get involved with a business who sells a women's health supplement. The man probably doesn't know anything about it, probably doesn't care, and probably already has his finances worked out and is not interested in starting something new. Does this mean you should throw his card in the trash? Absolutely not! What about his wife? His kids? His other business associates? All of these people are potential additions to your network, and the fact that this gentleman now knows you and respects you is a huge step to acquiring a affiliate to your business based on his personal recommendation.No matter the streams of MLM tips you'll get from people you know, carry on your push toward excellence and improve your personal marketing and networking skills. Your success depends on your mindset, your ability to bring in leads and your capability to convert your leads into business builders. The best MLM tip I can give you is to learn how to market efficiently and make the internet your fishing pond.

2012年12月31日星期一

A Critical Review of Market America - A Sound Opportunity Or Not?

Market America the Company.Founded in 1992, by James H. Ridinger who was also previously involved with Amway. Market America is a product brokerage and Internet marketing company that specializes in One-to-One Marketing. The company operates in the United States, Canada, Australia, Hong Kong and Taiwan.Market America The Opportunity?Market America calls its MLM plan an "UnFranchise® Business." An individual can enter and operate their own unit of the business almost like a traditional franchise. The difference being no need for a brick-and-mortar location, leasing or rent expenses, franchise fees, monthly royalties, territorial restrictions, or operational concerns such as inventory or shipping and receiving.Market America claims to have 180,000 distributors and that these individuals have earned over $1.8 billion in commissions and estimated retail profits. Let's see... I think that only works out to $10,000 per person. So obviously, to make this business plan work for you, you are going to have to go above and beyond what is provided by Market America.What does Market America bring to the table? They provide the high-quality product, of course. They also ship and deliver the product. They provide a marketing plan, a "custom" web portal, marketing materials, and their Management Plan. They claim to handle 90 percent of the administrative and operational aspects of the business. They also tout a comprehensive training and support structure.What does this training consist of?Quarterly national conventions and bi-annual training meetings in Miami and Greensboro (Market America's headquarters), marketing materials that the distributor must purchase for several hundred dollars, audio guides, a Custom Web Portal (which means a page for your business, not your own website) newsletter, and a training website (which, when I looked at it today, included plenty of educational information on the products, but nothing on actual marketing techniques). You also have the potential support and attention of your sponsor.Can this plan work for you?Market America does have great products. All of their products address popular health concerns, at a time when people are educating themselves and taking their health care into their own hands. But you still have to find potential customers and let them know about your products, build your business, and recruit your lines. Will Market America be able to take care of that for you?Market America excels at educating you about their product line, but leaves the rest of the marketing plan up to you. They still promote the warm market of family and friends, plus the giving of samples, and the token web page.So where to go from here?In order to create a business, you will need to take your sales and marketing efforts into your own hands, and join the 21st century. Your number one priority will be to look for ways to increase your marketing knowledge and skills. The products are good, the market is good, and the education is good. But still, if you're not talking to the right group of highly motivated people who desire what you have, you're wasting your time, energy and money. Otherwise you'll just get frustrated.In Conclusion:In order to increase results, you must learn to utilize all the options and tools the internet offers. Start with a robust website with search engine optimization to direct people to your website and capitalize on their visits. Also, social media in its various forms by which you can reach targeted people and let them know the solution you have available for their problems. This is just the beginning tools needed to take this business opportunity one step further then the basics offered by the company.As with any business, if you rely on someone else efforts to build your business, you probably will be disappointed in the results. As with any business, large or small, it's up to you to make it succeed.

2012年12月27日星期四

How to Make a Profit-Pulling Capture Page Even If You're a Technically Challenged Newbie

True confession time. I am NOT a techie. But I love the advances in technology and all of the wonderful benefits that the internet and computers have to offer. I began learning internet marketing skills over three years ago so that I could expand and grow my offline business by giving it a strong online presence.Because I'm not a techie I needed to have something that I could use that was easy to understand and use that would help me create profit pulling capture pages and web sites for my offline and online businesses. If you are a budding internet marketer (or a struggling "old-timer") that still finds all of the 'techie' talk intimidating and confusing, then this is for you.How many times have you seen or read this:"Don't Use Your Company Replicated Capture Page or Web Site!" If you've been in internet marketing even for less than a week you've probably heard or seen that for what feels like the millionth time - and for good reason. Nothing screams "Inexperienced Newbie" like a replicated website. It can literally cost you hundreds and thousands by people not opting in. So what's a 'tech-challenged' soul to do?Thanks to the many advances in programing and software, there are a number of great simple-to-use and FREE tools you can use to build awesome profit pulling captures pages and websites without having to know HTML, JPEG, or LMNOP! Best of all, you won't have to download anything on to your computer!FREE Tool #1 - Website Builder. If you can type and send emails or use a word document, and use basic copy/paste commands then you will love these!A website builder is designed to look very much like a word document. It uses a concept called "What-You-See-Is-What-You-Get" or WYSIWYG for short. You simply type text in a text box or add images to a photo-like box. The website builder I use even makes loading video and audio super simple using the same concept.FREE Tool #2 - Copywriting and Headline Creator. Again, why knock yourself out trying to come up with captivating Headlines and copy about your service or product from scratch when awesome tools like this exist? And if you're a budget strapped internet marketing newbie, why spend hundreds on copywriting courses when these will suit your purposes for now? Save your money for...Tool #3 - Autoresponder & web form builder. This is where you should invest a small part of your budget, and by small, I mean small (like $10-20/month).Don't, I repeat DON'T skimp on this tool and opt for using a "free" autoresponder.** It is critical that you have an automated way to follow up with your hot new prospects and stay in touch with your valued customers that is reliable and offers live help if you encounter a problem.Those are three of the most important, and easiest to use, tools that I (and those that I train) work with to create our own custom profit pulling capture pages and web sites. I hope this encourages you to get started and leave those old replicated company sites behind for good.

2012年12月1日星期六

21Ten - Tip to Ensure Your Success

I don't need to go into all the details about 21Ten business opportunity here. If you are reading this then you are either in 21Ten or thinking about it and since I'm not a distributor I'm not qualified to tell you all about 21Ten.. However being in this Industry for a long time I can offer you sound suggestions that will help ensure your success within 21Ten business.21Ten has entered a very competitive field, Health and Nutrition/Energy. In order for you to be successful marketing 21Ten you need to set yourself apart from all the rest. You need to position yourself as a leader. Everyone wants to join a leader no doubt. You must be able to attract qualified prospects to your site.Your Tip to ensure your success in 21Ten today is:One: STOP Promoting 21Ten First - Learn how to promote you.* People don't join a business they join people, someone they like, trust, and respect.* Set up a personal website even if you don't know how you can get started using a free service like weebly.com. It is probably one of the easiest website builders on the market and it's free.* Now create a story, your story about you, your life, your passions, your hobbies, and why you joined 21Ten. It does not matter even if you are brand new with no success yet. Just be honest. Your unique and you will attract other people to you.* Set up an opt in form on your website, get an auto responder service and upload or design your own personal messages that give great tips.* Need help Google this stuff, go to YouTube search all the information you need is available at your fingertips.* Find a system that is designed to promote you not your company.The bottom line in this Industry MLM/Network Marketing you must remember, nobody cares about your Company, the compensation plan as much as they care about you and if you have the tools or skill set to help them make money. I hope that makes sense and wish you well.

2012年11月29日星期四

Usana Review - Is the Usana Opportunity the Right Fit For Your Home Business?

Overview Of The Usana BusinessUsana was started in 1992. They sell three different types of products which include nutrition, diet and energy, and personal care products. I'm going to discuss Usana's business opportunity so that you can decide for yourself if this is the right fit for your home based business.How To Get StartedTo become a Usana associate, you will incur 2 expenses. The first is a registration fee of $29.95. The second expense is for you to purchase a starter pack which ranges from $160 to $1,250. There are 4 packs to choose from:1. Professional Pack costs $1,2502. Entrepreneur Pack costs $599.953. Business Pack costs $299.954. The 4th pack is a custom pack in which you pick the products you want. It will run you around $160.The packs consist of various products that Usana sells. Some of these items in the packs can include nutrition bars, shakes, shower gel, and shampoo just to name a few. It's important to have the packs because you can actually use the product to learn about it. And it's very important to be a user of the product because it makes selling it and marketing it much easier. Also, with the bigger packs you get more products at a lower price. So this means you can sell the products to make a bigger profit.Usana Compensation PlanUsana uses a binary plan. This means that any one person can only have 2 people in their front line. For example, when you become a sponsor, you will only be able to place 2 people below you. These 2 people below you are called your front line members. If you recruit more people then it will be up to you to place those people directly under your front line members. Also, each team of 3 people is called a business center. For example you and your 2 front line members are called a business center. And each business center has a left and right leg.You accumulate sales volume points (SVP) for products you buy for your personal use, products you buy to sell to customers, and product sales made by your team. Each product is given a point value which is called sales volume points. These points are earned on both the left and right legs of the business. Your commission is based on those points earned. With a binary plan you will get paid a commission based on the weaker legs performance. The weaker leg is the leg with less group sales volume. For example, if your left leg accumulated 100 points and your right leg accumulated 1,500 points then you'd get paid a commission based on the 100 points which is the weaker left leg.So it's very important that you balance the two legs. And in order to do this, you must develop yourself as a leader and take initiative to ensure you implement effective training to help the weaker leg improve their performance. If you're a person that is already a leader or knows that you can become a leader then this compensation plan can work for you.But being an established leader doesn't mean just taking initiative, it means you have to attain a solid marketing foundation. This foundation is received through the right coach that will show you how to utilize smart marketing techniques to get customer leads that will lead to additional sales or will lead to additional recruitment of team members.Also, an established leader is going to have to learn how to train others to become team leaders too. Creating more team leaders will just increase your sales and increase the number of business centers in your organization. It's known that the majority of your income in an MLM is received through residual income. The amount of residual income depends on your team's performance below you. So you can see why it's so important to train your team. Their financial success just adds to your residual income.As an Usana associate you can earn money 6 different ways. This includes retail sales, weekly commissions, matching bonus, incentives, leadership bonuses, and elite bonuses. Of course all the commissions and bonuses you receive will depend on your sales, your team's sales, and you and your team's ability to recruit people to join the team. There are some important rules within Usana's payment plan that you must take into consideration if you become a Usana associate. When you reach a pre-determined amount of points, you are paid a commission off those points. If you do not meet the points quota, the points will spill over into the following week. Usana requires that you meet a certain sales quota every 4 weeks in order to remain eligible to receive compensation. If the quota is not reached, you will lose all the points that you've accumulated but have not been paid on.TrainingUsana holds a convention every year in Utah. At the convention one of the activities that take place is additional training to help people succeed in the business. However, they are not teaching business owners online marketing strategies, which are the new strategies that are more effective because using these strategies allows you to attract only those people that are already interested in the types of products you're selling. Usana is teaching a warm marketing approach. This means Usana distributors are being advised to approach their family and friends to promote the Usana products and the business opportunity. Also, associates are advised to attend product parties, attend hotel presentations, and attend company sponsored trainings.Today, this is an ineffective method of marketing compared to using online marketing strategies. Some of these strategies include utilizing pay per click to get web site traffic, creating personalized web sites to get people to sign up for your auto responder, using your auto responder to build trusting relationships by providing free informational resources to help people solve their business problems, and this is just a few of the methods that can be used online to generate a large amount of customer leads.ConclusionUsana is a well established business providing quality health products that are very useful to their consumers. As an associate you will get paid mainly through residual income which is earned based on your ability to recruit and your ability to train others to become leaders. You must remember that the binary plan will only allow you to get paid a commission based on the weaker legs performance. So you must make sure you have developed a proven training system to help balance out the 2 legs. You have to really analyze the facts to ensure that this is the type of plan that is right for you.Also, if you're the type of person that does not mind using the warm marketing strategies, attending hotel meetings, and going to home parties to promote your product then this business may be right for you. But if you're a person that would rather implement online marketing strategies to generate customer leads, then this may not be the right opportunity for you to commit to. But please keep in mind that every sponsor does train differently. Make sure you ask any potential sponsor in any business what marketing strategies they use to generate customer leads.And before you dive into any opportunity, you always want to exercise your options and make sure you compare other business opportunities before you commit to one. It's a very important decision and I hope I gave you information to help you determine if this business opportunity is right for you or not.

2012年11月9日星期五

Can Wow Green Put the 'Wow' Back in Network Marketing?

What is Wow Green?Wow Green International is a newly launched network marketing company that sells and distributes environmentally friendly or 'green' products. The company's goal is to provide effective and high quality products that do not contain toxic materials and other harmful chemicals. Their cleaners are specifically formulated to handle house and office work, boasting of enzyme-based, all natural ingredients.To top it all, Wow Green uses recyclable and reusable containers, allowing consumers to minimize their use of plastic materials simply by buying the company's products.To date, Wow has about a dozen products that include detergents, soaps, floor and glass cleaners, all formulated to be effective sans the toxic ingredients.Earning with Wow GreenGreat products are one thing but the true measure of a successful network marketing endeavor is its compensation plan. After all, a networking company is only as good as its people. Without an effective compensation plan, there is no sense of reward in joining the business. To keep their members happy, Wow Green uses a tried-and-tested compensation plan - nothing really to crow about, true but one that is ultimately reliable. Distributors earn commissions through direct sales and bonuses through executive matching and enrollment. There is also a binary bonus for members with performing downlines.Not easy being greenAlthough Wow has a solid compensation plan and its products are admirably fitting for the current needs of the market, the main problem that its distributors will be facing is its marketing methods. Innovation is not Wow Green's strength in terms of training, so distributors need to have access to better marketing methods elsewhere. After all, the countless times you been told to 'make a list' of family members and friends to tap as leads may not have always had the results you wanted or needed.Wow is poised to be one of the big players in the networking industry, provided their products maintain their unique selling point, the company comes up with an improved compensation plan for their distributors and they expand their product line gradually in the future. If you believe you can use their business model to your advantage, be well-armed with the right marketing tools and skills and you'll be reaping the rewards of your hard work.